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Hybrid Careers in Design: Industrial Design + Design Anthropology

February 17, 2017 @ 5:30 pm - 6:30 pm

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Siobhan Gregory, a senior lecturer in design and design research at Wayne State University in Detroit, will speak about the changing roles, responsibilities and expectations of industrial designers working in the private and social sectors. An industrial designer and applied anthropologist whose research focuses on the progress toward a more human-centered design practice, Gregory will address traditional and nontraditional ethnographic approaches and methods in the design process, including consumer insights research, participatory design engagement and long-term fieldwork experiences. She will also discuss the increasingly important role that anthropological methods can play in creating designs that are culturally appropriate, inclusive and relevant.

Gregory’s lecture is sponsored by the ISU Department of Industrial Design with support from the Women’s and Diversity Grants Program.

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February 17, 2017
5:30 pm - 6:30 pm
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2245 Coover Hall
2520 Osborn Drive
Ames, IA 50011-1046 United States
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